Wednesday, April 9, 2008

Take advertising seriously!

I never realized there are so many forms of media advocacy out there, including movies by Michael Moore, Oprah episodes, PBS shows, etc. Its intriguing how media advocacy is out there without being overty and preaching/advocating for something. Although, I could see how that tactic of preachiness can make people distance themselves from an issue. Jean Kilbourne is a perfect example of someone who understands how to engage people in a sensitive topic, a feminist topic at that, without having to be preachy. Both Kilbourne and Dr.Engelberg got me thinking about advertising and its place in PH. Kilbourne said we need to take advertising seriously. Dr.E said we have to see what "they" are doing and how we can do it too in PH. These two points complement each other because in PH we need to pay attention to advertising and realize how much of an impact it has on people both positively and negatively. That power of influence, and the creativeness behind it is a tactic we need to do more of.

1 comment:

Amanda Moore said...

Hi Dania. Thanks for the Unnatural Causes recommendation. I didn't get to check out the show, but I did check out tonight's segments online and it's pretty powerful. It was interesting because they too had a blog on their site where people could talk about the show. There was even a comment from San Diego. Have a good weekend.